September 10, 2015

The Future of the Enterprise

  • Ansari F.
  • Siddiqui F.
  • Sparks K.

Enterprises are in many ways the laggards of the new digital era, as their processes and internal and external services remain rooted in the analog or physical world, and the digital systems they use are frequently disjoint and out-of-date relative to the latest web or consumer services and applications. However, that is about to change and enterprises are about to undergo a massive transformation to become virtual in the broadest sense. The new virtual enterprise will undergo a comprehensive digital transformation to become adaptive, efficient, and location-independent. It will also build on the assets of others, virtualize and digitize its own assets to the largest extent possible, automating the dynamic utilization of those assets and the connection to its business processes, and continuously optimizing the employee and customer experience.

Recent Publications

January 01, 2019

Friendly, appealing or both? Characterising user experience in sponsored search landing pages

  • Bron M.
  • Chute M.
  • Evans H.
  • Lalmas M.
  • Redi M.
  • Silvestri F.

© 2017 International World Wide Web Conference Committee (IW3C2), published under Creative Commons CC BY 4.0 License. Many of today's websites have recognised the importance of mobile friendly pages to keep users engaged and to provide a satisfying user experience. However, next to the experience provided by the sites themselves, ...

January 01, 2019

Analyzing uber's ride-sharing economy

  • Aiello L.
  • Djuric N.
  • Grbovic M.
  • Kooti F.
  • Lerman K.
  • Radosavljevic V.

© 2017 International World Wide Web Conference Committee (IW3C2), published under Creative Commons CC BY 4.0 License. Uber is a popular ride-sharing application that matches people who need a ride (or riders) with drivers who are willing to provide it using their personal vehicles. Despite its growing popularity, there exist ...

January 01, 2019

The paradigm-shift of social spambots: Evidence, theories, and tools for the arms race

  • Cresci S.
  • Petrocchi M.
  • Pietro R.
  • Spognardi A.
  • Tesconi M.

© 2017 International World Wide Web Conference Committee (IW3C2), published under Creative Commons CC BY 4.0 License. Recent studies in social media spam and automation provide anecdotal argumentation of the rise of a new generation of spambots, so-called social spambots. Here, for the first time, we extensively study this novel ...